LA Tech Athletics announces restructure, promotions

RUSTON — Louisiana Tech VP and Director of Athletics Eric Wood announced a restructuring of his executive staff leadership team and the organization of a senior leadership team entering the 2021-22 fiscal year.

Wood’s moves are a strategic restructuring of roles and responsibilities within the department in an effort to position the University’s student-athletes and coaches for even more competitive success. It also provides professional growth opportunities for next level administrators and increases communication avenues within the department.

“After spending the first six or seven months evaluating the strengths of the individual members of our leadership team as well as the inner-workings of our department, I have strategically moved some pieces around in order to maximize our business model,” said Wood. “Our ultimate goal is to streamline our operations and better utilize resources, thus providing our coaches and student-athletes the best opportunity to be competitive.

“We feel these moves will help generate more revenue. This was all a part of my 100-Day plan when I arrived in Ruston. I wanted to assess, evaluate, and restructure where necessary. We have a lot of talented and committed people within Louisiana Tech Athletics, and I am eager to see how some of their new roles and new oversight responsibilities will directly impact the competitiveness of our programs.”

Members of the Senior Leadership Team include Kyle Buffolino, Amber Burdge, Jeff Dusin, Melanie Gleason, Ed Jackson, Jarred Latta, Kane McGuire, Reggie McIntyre, Mandy Miller and Sara Powell Harper.

The LA Tech Athletics Executive Leadership Team is comprised of the following individuals:

Mary Kay Hungate – Deputy Athletics Director; Senior Woman Administrator; Compliance oversight; Academic Services oversight; Liaison to University Registrar, Admissions and Financial Aid; Sport Administrator Group; Sports Supervisor for men’s and women’s basketball; volleyball, bowling and tennis

Malcolm Butler – Senior Associate Athletics Director (Strategic Communications and Broadcasting); Strategic Athletic Communications oversight; ESPN3 oversight; Voice of Bulldog football and men’s basketball; LA Tech Athletics Hall of Fame Committee; Liaison to University Communications; Sports Supervisor for softball

Gerald Jordan – Senior Associate Athletics Director (Competitive Excellence); Sports Medicine oversight, Sports Performance oversight; Adidas liaison; Capital projects and event management oversight; Sports Supervisor for baseball and golf

Tim Padgett – Senior Associate Athletics Director (Business Strategy); Brand Engagement oversight; Athletics Business Office oversight; Revenue Generation Units oversight; Liaison to the University’s General Council (contracts) and LA Tech Sports Properties; Sports Supervisor for soccer and track and field

Alan Savage – Associate Athletics Director (Revenue Generation); Ticket Operations and Ticket Sales oversight; Premium Seating (DAC, Coaches Corner, Tents) oversight; Louisiana Tech Athletic Club (LTAC) fund and special events oversight

Colton Primm – Associate Athletics Director (Championship Resources); Major Gifts ($25k and over) oversight; Liaison to University Advancement; Fundraising unit (major gifts) oversight

In the new structure, Hungate will continue to serve as the second highest ranking official within athletics, serving as the department’s leader on both the University and league levels in the absence of the Director of Athletics. She is in charge of NCAA compliance for all of the university’s 16 NCAA sanctioned programs, while overseeing the academic resources for Tech Athletics. In addition to serving as the sports supervisor for men’s and women’s basketball, bowling, tennis and volleyball, Hungate is the department liaison to the University Registrar, Admissions and Financial Aid. She also serves as the department resident expert for Name, Image, Likeness (NIL).

Under the new title of Senior Associate Athletics Director for Strategic Communications and Broadcasting, Butler will serve as the play-by-play voice for both Bulldog football and men’s basketball. While entering his 23rd year at Tech, he will continue oversight of the athletic communications department while serving as the liaison to University Communications. A member of the Louisiana Tech Athletics Hall of Fame Committee, Butler has oversight of LA Tech’s ESPN3 production platform while working directly with LA Tech Sports Properties in all aspects of broadcasting. He will lead special projects for Director of Athletics Eric Wood. He serves as the softball sports supervisor.

Under a new title of Senior Associate Athletics Director for Competitive Excellence, Jordan has oversight of the areas that impact the competitive success of Tech Athletics. Those areas include sports medicine and sports performance, the equipment room, event management and all capital projects within the athletic department. Additional responsibilities include oversight of the athletic department’s partnership with Adidas America, Inc. and Pepsi. He serves as the sports supervisor for baseball and golf.

Under a new title of Senior Associate Athletics Director for Business Strategy, Padgett will serve as the departments Chief Financial Officer. His overall mission is to develop strategic plans to address financial challenges, while generating and maximizing resources to enhance competitiveness. With his restructured role, he now has oversight of brand engagement, revenue generation, administrative services and human resources. He is the primary liaison to the Comptroller’s Office, the University General Council (contracts), and LA Tech Sports Properties (Learfield), He will now serve as the sport supervisor for soccer and track and field.

As the Associate Athletics Director for Revenue Generation, Savage will have direct supervision of the Louisiana Tech Ticketing operations and outbound sales as well as the Louisiana Tech Athletics Club (LTAC) fund and special donor events.  He will be responsible for premium areas and sales at Louisiana Tech sporting events, such as club seating for the Davison Athletic Complex.  He will be tasked with finding and developing new ways to drive new revenue streams at athletic venues.

As the Associate AD for Championship Resources, Primm will take the lead in soliciting major gifts for the athletics department to provide championship resources for all 16 athletic programs. His main focus is to establish and cultivate relationships with both new and existing donors who have the ability to provide philanthropic gifts at levels of $25,000 and above. Primm will maintain strategic solicitation plans to enhance donations and to expand the donor base. He will be responsible for a stewardship program for all athletics programs.

Photo: Courtesy of LA Tech Athletics

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